Spyshots: Maserati Quattroporte
The car you see here is the facelifted Quattroporte that Maserati will likely unveil in 2010.
Maserati to unveil the GranTurismo S at Geneva
Maserati will unveil a sporty version of its magnificent GranTurismo coupé at the Geneva Motor Show. On the menu: 440bhp, 4.9 seconds, 35 meters and a S moniker.
Maserati might build a 911 competitor
According to insiders, Maserati executives are seriously considering to develop a small coupé set to compete with the Porsche 911.
Alfa Romeo set to return to the U.S. next year
At the Meadow Brook Concours d’Elegance, Maserati North America CEO Jim Selwa announced that Alfa Romeo will return to the U.S. next year selling the exclusive 8C Competizione.
First profit for Maserati in 17 years
For the first time in 17 years, Maserati will make a profit for the second quarter of 2007. The amount is small, at £670,000/€1,000,000/$1,383,000, but it is still far better than the £17,500,000/€26,000,000/$36,000,000 loss recorded last year.
Novitec Maserati Quattroporte
The tuning firm Novitec has turned its attention to the Maserati Quattroporte. Unlike some German counterparts that succeed in making their tuned cars uglier than the original model, Novitec shows some respect to the Italian design.
I’m still shocked. The next Maseratis will share their platform with the Alfa Romeos because it’s time for Fiat to make bigger profit with this brand. If the perfectly good Coupe and the charming Quattroporte can’t save this company, then rebadged Alfas certainly won’t. Maseratis will be cheaper? Then they’re not Maseratis. Maseratis should use transverse engines and four-wheel drive, because it provides the best technical solution? Sounds familiar. Ford did the same with Jaguar and we know what happened.
The new Premium platform is great news for Alfa, especially as it gives bigger engined models the option of four wheel-drive. However Maserati has a tradition of building GTs and moving the Italian Aston Martin down is about one of the worst ideas I have ever heard.
The truth is the Premium platform has been forced on Maserati by another company, which had, in turn, been forced to use it. Engineers of both companies want front longitudinal engines and rear-wheel drive, and so we want them. Why is this so difficult for management to grasp?
Fiat, if you continue to reduce your luxury names to brands and badges then you surely will reap your just rewards: zero sales. At least let Maserati die with dignity. Close the plant, save some money and put some decent investment into Lancia, which has nowhere to go but up.
Maserati’s sales boosted by the Quattroporte
While Peugeot celebrates the 5 millionth 206, Fiat the 6 millionth Punto, Maserati announce they have built 20,000 cars since 1997, the year Fiat attached Maserati to Ferrari. The 20,000th Maserati is a grey Quattroporte built for the Italian carmaker’s main market, the USA.
Maserati obtained excellent worldwide sales results in 2004, up by 60% from 2003, with 4,600 cars sold. With 2,800 copies made in 2004, the Quattroporte is the key-element to this achievement, Maserati hoping to increase this figure by 80% this year.
Indeed 2005 is following the right trend, which should allow Maserati to be profitable again.
CEO Karl-Heinz Kalfbell emphasizes the possibility for the customer to customize his car as much as he wants is part of the brand’s success, in addition to the qualitative and technical improvements lead by Ferrari.
Maserati built less than 700 cars in 1998, and now it’s united with Alfa Romeo, its expansion should continue.